We believe that the world would be better if we all thought more critically and creatively – and if we shared those ideas with the world. With that in mind, here’s a selection of our own thinking – from advice for creating your thought leadership book, to stories of incredible thought leaders and authors, to insights and learnings that we’ve gleaned along our own journey.
The holidays are good for lots of things… Getting to spend more time with family (if you like them), reading good books, making great food, spending time at the beach or in nature and thinking without the pressure of outputs. We love being on holiday because, for the most part, we get to choose how […]
You’re right in assuming that writing a book is a big commitment. Especially when you’re stuck at the bottom of the mountain looking up. It can look daunting, and it’s tempting to quit before you’ve even got started. However, in our years of experience we’ve seen countless clients write incredible books with a few solid […]
When used purposefully and intentionally, anything you want to achieve can be materialised through the right ritual or routine – including thought leadership. While we often have routines, it’s easy to fall into the trap of running on autopilot. But thought leadership is rarely about coasting; there needs to be intention, consistency, and a deliberate […]
I’m not alone in thinking that writing is hard. Whether you’re fresh to the title of ‘writer’, produce it for a living, or reckon that you’ve got the Next Great Work in you, putting pen to paper can be a challenge. Truth be told, very little about writing is about actually hitting the keys – […]
As the newest Inker on the team, I’m still discovering the full scope of what thought leadership can accomplish for our clients. Being a writer in today’s very loud world often becomes synonymous with being a marketer. What first attracted me to Intelligent Ink wasn’t just quality content – although that was evident – but […]
There are few better ways to build authority in your space than with a book – its weight in the hand, the smell and crinkle of its pages, the bold ideas building in confidence and impact as the sections progress. Whether on your own, with another through coaching or co-authorship, or via a ghost-writer, rising […]
When we think about the books – or even movies – that we love, we appreciate the way that they tell a great story. We’re guided through a complex narrative and come away feeling uplifted or moved in some way, caught in the grip of compelling storytelling. When we work with clients on their book […]
We often think of thinking as a solitary activity – something that takes place in our own heads. I prefer the analogy introduced by Annie Murphy Paul in The Extended Mind that our brains are like magpies, fashioning their finished products from the materials around them and weaving bits and pieces they find into their […]
If you’ve thought about writing your own book, then you might have imagined sitting down at the computer, a cup of tea or glass of wine on the desk, a bright blank Word document open in front of you – and then simply pouring out your words, in the right order, filling pages with brilliant […]
When we talk about what makes a great thought leader, we often mention the credibility and expertise that comes from experience – because it’s no good being someone who just talks the talk. A true thought leader has lived and breathed their industry for years, and has the lived lessons to back up what they […]