Committing to a book is a big deal, and you want to write your best book – that much is clear. But if you want your book to have an impact and be a strategic asset, you’ll need to invest in it. So how much does it actually cost to write and publish a book? […]
When you’re standing at the bottom of “Mount Book”, the summit can feel impossibly far away. Maybe you’re stuck thinking you need to have everything perfectly lined up before you can even begin. Maybe you’re battling that nagging voice in your head saying your ideas aren’t good enough. Or maybe you’re just overwhelmed and wondering […]
Want to know how to use a book to build your thought leadership and grow your expert brand? Verity recently spoke with Susan Friedmann on her podcast Book Marketing Mentors about why writing a book is one of the best ways to build your thought leadership and how your ideas can make a bigger difference […]
#WorkSchoolHours – A Revolution for Parents, Workplaces and the World by Dr Ellen Joan Ford is the book that’s changing the game for workplaces around the world. Now, it’s been named as one of the top business books of the year in the Australian Business Book Awards. The 2024 book, published by Intelligent Ink Press, […]
When you want to maximise your impact as a thought leader, it can feel like you need to try and do everything. To be on every social media platform, to be out speaking, to be sending constant emails, to be blogging, to be networking, to be doing weekly webinars, to be pitching yourself to media… […]
Many thought leaders at the early stages of their journey are scared to start sharing their thinking. You might be a big-thinking, purpose-driven expert who knows their stuff and wants to help more people by sharing what you know, but it can be intimidating to bring forward new solutions, or a less-than-mainstream perspective to a […]
Sometimes it can feel like the world is pretty awful. At least, that’s what the barrage of bad news on social media would have us believe. And in some ways, they’re not wrong – we DO have some massive challenges facing us, as individuals, as organisations, as countries, and as a world. But we believe […]
So you’ve got a great idea – awesome! It might be a model, a framework, a series of principles, or just a new way of doing something that you want to get out there. You’d like to share it – to lead with your thinking – in the hopes that you can both help more […]
Thought leadership is, by definition, leading with your thinking. But what if your thinking needs to change? In her book Thinking 101, Professor Woo-Kyoung Ahn talks about various cognitive biases that cause us problems in our daily lives. From thinking that we’re better at something than we actually are to our fear of loss leading […]
You’re right in assuming that writing a book is a big commitment. Especially when you’re stuck at the bottom of the mountain looking up. It can look daunting, and it’s tempting to quit before you’ve even got started. However, in our years of experience we’ve seen countless clients write incredible books with a few solid […]